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Win a box of cupcakes (if you work in Northants)
Posted by Admin at 11:31 on 01 March 2013

Warning, this blog post contains a prize draw for cupcakes!


Just a quick blog today as it’s all go in the office! We have an in-house presentation to our neighbours in Caswell House next Thursday, to tell them more about us and what we do, and we thought it might nice to bring our presentation to life by presenting them with the results of some research we’ve done with them directly. One of the things we like to offer where appropriate is “vox pops” – these are short video clips of the people who take part in our research answering some key questions in their own words. I then cut the videos together so we can make a short film during our debriefs. These really bring our findings to life for clients, as being able to see and hear, as well as read about, what their customers actually think can be really insightful. It’s also more fun to watch than endless Powerpoint slides!


Normally these videos are strictly confidential, and we never share them outside of the debrief without express permission. We’re hoping in fact to make some more in the near future for this very website, but we’ll be making it very clear at the outset that that’s what the clips are for. (Fancy some fame and a little fortune? Get in touch...)


Anyway, today one of my 20 or so jobs involves running around Caswell House with my trusty Flip Video camera, conducting interviews with the other businesses in the building about what it’s like to work in Northamptonshire.


If by any chance YOU are a local business, and would be willing to answer a few quick questions about what it’s like to be in Northamptonshire (before next Tuesday!), drop me an email on No video will be involved – we’re just looking for a few extra responses to our questions. It will take about 5 minutes, and one lucky person taking part will win a box of 12 cupcakes from local business Hearthrug Cupcakes (delivered within Northamptonshire within the next 6 weeks). We’ll do the prize draw next Friday, and I’ll announce the winner here.